Targeted traffic to your blog is the best form of traffic and aids in the lead generation process. As you grow your online presence, the traffic you generate will be what creates your desired revenue. Traffic to your blog is good, targeted traffic however,is ideal. Targeted traffic results in a longer visit and a potential customer who is more likely to find what they were looking for. Keep in mind, traffic does not come without consistent and daily efforts on your part, lead generation is an ongoing process.
Blog ~ Blogs are one of the most effective ways to get targeted traffic. Researching and writing compelling articles allows you to capture your readers’ attention. Images within your blog post are another means of captivating attention, by linking your images to a capture page you have created another opportunity to grow your list.
Forums ~ By joining and actively engaging in forums creates another way of generating traffic to your blog. Join forums related to your niche or in some way overlap with your overall blog theme. Participate in conversations that are somewhat related to your blog, this can open up opportunities to share your blog, by providing a possible answer or solution to the questions. (Word of advice, have an opt-in form, preferably a pop-up to offer another chance to capture information from a possible lead).
Emails ~ Within the signature block of all emails, be sure to include your domain URLs, again allowing readers opportunities to visit your site.
Twitter ~ Twitter is another great venue to gain targeted traffic. By sharing daily (multiple) tweets with your followers, who are more than likely within your niche, you are again targeting specific traffic.
Your blog’s ranking depends on the traffic driven to your blog. The ranking will fluctuate and change regularly, which is another reason to generate consistent traffic. Article writing is one of the most effective ways to generate targeted traffic to your blog and help in keep your ranking up. Be sure your posts are informative to generate return visitors. Careful keyword research will show which keywords the public is searching. Once you know what the public is searching for, write pertinent articles offering the information, solution and answers to those searches.
Incorporating these tips into your daily routine will help you in promoting your blogs. Not only that, you will also get the targeted traffic and your lead generation process will be in full force, these are vital to your business!